Bamboo & Co

Brand identity and strategy for an eco-friendly children’s clothing brand

Bamboo & Co is dedicated to creating eco-friendly and sustainable children’s clothing that provides a mindful fashion experience for kids. With brand strategy and creative collaterals, we emphasize sustainability as the main message while still delivering comfort and style.

Brand Strategy
Identity Design

With research, we identified a unique positioning for the brand as ‘Responsibly Stylish’ and developed a brand personality that is inspiring, creative, nurturing, and cheerful.

Our purpose for the brand is to celebrate life comfortably with beautiful, handcrafted designs that inspire people to be responsibly stylish.